On Page SEO Techniques are a crucial part of search engine optimization. In order to optimize your blog/website, you need to apply On Page SEO techniques so that search engines can decipher it better and likely rank it higher.
In 2022, SEO will be much more complex than producing lots of content & pointing backlinks to it to boost your rankings. Many People use Some SEO Tools for digital marketing to improve their business on Google search Engine.
Adding proper optimization techniques to your blog’s On Page SEO and Off Page SEO will help it to rank higher.
What is On Page SEO?
The goal of on page SEO is to follow best practices laid out by Google that can directly affect ranking factors on the page itself. Different from off page SEO or link building, which can help a site rank better by increasing its authority.
However, the benefits are not always evident. Some factors directly influence rankings, while others indirectly influence rankings.
Here are the 11 On page SEO techniques to boost your ranking in SERP
- Write detailed, original content
- with solid keyword placement
- Include Alt, title, and caption tags in your images
- to boost dwell time on your website
- Make sure your permalink structure is clean and SEO-friendly.
- Interlink related articles to pass link juice and reduce bounce rates
- Cite outbound links in your articles
- Make your site mobile responsive, credible and conversion optimized
- Improve the loading time of your site
- Improve the meta tags and title tags on your site
- Make sure your Meta descriptions are perfect for each blog post.
Write detailed, original content.
Blog content is by far the most important SEO technique that you have to pay attention to.
It might take effort and time to write original content, but that’s what gets search engines’ attention. Your readers will be able to quickly identify the tone and content of copied content on your website.
The situation can be worse if the owner of the content detects your content and sues you for copyright infringement. Your site will be removed at the very least if he files a DMCA.
It is therefore very important to write original content. By using best plagiarism checker tools, you can ensure that your writers do not create spun content (copying content with jumbled wordings).
Which On Page element carries the Most weight for SEO
On-page SEO optimization is all about keyword placement. The right keywords need to be placed at the right places, and you need to be very smart about it.
What are some ways to place keywords better on a web page?
Add H1 tags, H2 tags, and H3 tags. In any of them, you should include your target keyword at least once. Having said that, do not overdo it by stuffing so many keywords into your heading tags multiple times.
Throughout the content, sprinkle the LSI keywords and target keywords naturally. It’s important to arrange them so that content flow doesn’t get interrupted.
Try to make the words sound natural and use keywords in the first 100 words.
Optimize your site by keeping keyword density equal to or less than 1.5%. Make sure your images are optimized for your keywords.
Include Alt, title, and caption tags in your images
If optimized properly, images can drive loads of traffic to your site and improve its search engine rankings.
In most of my blog posts, I have optimized the images for search, so I get a lot of traffic from image searches as well.
Here are some on page SEO techniques to optimize images for search engine optimization and rankings.
What are some best practices for optimizing blog images?
The name of the image file should be human readable and related to the topic. To do this, rename file names like 123.jpg to seo-strategy.jpg. When someone searches for SEO strategy, the image appears in the image search.
Searches for SEO strategy reveal that images appear in image searches. A person with a slow connection sees alt text instead of an image when the image cannot be loaded. Search engines can also figure out what the image is about this way. Use captions whenever possible, since they are read 300% more than body text. What are you waiting for?
To boost dwell time on your website
A user’s dwell time refers to the time he or she spends on a particular page before returning to the search results. The dwell time of at least two minutes is considered a good SEO signal, whereas a return to search in a few seconds is considered a bad dwell time (and therefore bad on page SEO).
Bing and other search engines like Bing use dwell time as a ranking signal, but Google hasn’t said anything about using dwell time as a ranking signal.
Google’s algorithm history, however, shows that dwell time has always been a ranking signal and that it has never been officially removed.
As a gesture that Google considers dwell time as a ranking factor, you can check the screenshot below, which shows that you can block a specific site after returning to the search results page due to low quality content.
Make sure your permalink structure is clean and SEO-friendly
A site’s permalinks are crucial for its search engine optimization.
Nevertheless, its value has diminished a bit because Google prefers more content, but still, having nice, clean, human-friendly, search engine-friendly URLs is good for SEO.
URL permalinks usually appear after the main domain, as shown below in the screenshot:
Make sure that you use a short and simple permalink structure when starting a blog. You only need to do it once.
It will be easier and more efficient to optimize your blog for search engines if you have a simple URL structure.
Whenever you draft a blog post, you can now edit the permalink to something that describes the post.
If you don’t want to include the whole article headline in your URL, you don’t have to.
Frequently Asked Questions (FAQs)
Q.1 What is SEO?
Search engine optimization is technique which helps you to rank higher in google search rankings. if you are writing a article on your website then SEO helps you to rank that article in Google pages.
How can I Check my Website SEO?
There are many ways from which you can audit your site for seo errors. You can use free seo tool to analyse your articles for free. Use Website SEO Checker to find your website seo errors